The chance to try an Olympic ski jump has been made into a
virtual experience.
On Wednesday afternoon the Alf Engen Ski Museum in Park
City, Utah will have a grand opening of its new virtual ski jump exhibit “Alf
Engen Takes Flight.”
Connie Nelson, the executive director of the museum, said
the ski jump is part of the Virtual Ride Exhibit in which visitors can
experience a snow sport adventure.
“On the virtual jump you get to choose your ski outfit, name
and your sponsor,” Nelson said. “We have the young kids who designed the
program right there to help with the experience. You can upload a picture of
yourself onto Facebook right after you jump.”
The exhibit features historic jumping skis, boots and
trophies that all have a story to go with them from their donors.
(Photo courtesy of JDH Group) |
After the museum’s opening in 2002, Nelson said the exhibits
needed to be revamped to be interactive, educational and fun.
“We needed to put the exhibit back into the 21st
century,” she said.
The JDHgroup, a company specializing in designing brand
experiences, was hired to renovate the museum’s older ski jump exhibit.
“It was a technical and challenging project that the whole
team was excited about pulling off,” said Coty Creighton, an employee of
JDHgroup.
Nelson said the cost for exhibits in the museum range
between $100,000 to $120,000, which starts with Nelson obtaining grants and
then finding several donors.
The cost to enter and view the museum is free. To experience
the virtual ski jump it costs $2.
According to Nelson, the museum has a 20 percent increase in
visitors each year. She believes part of that is due to opening new exhibits
and staying current.
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